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An Empirical Investigation to the Factors Influencing Buying Decision of Luxury Goods : A Study of Y Generation

Ahmad, Nawaz - 2015

This study aims to explore the main reasons of consumption of luxury branded goods. The research also gives an insight upon the main motivational values towards purchasing luxury branded products. The method chosen for analyzing the raw data collected through offline and online questionnaire...

Persistent link: https://www.econbiz.de/10013030919

Unveiling the dynamics of revisit intention and word-of-mouth : an attribution theory approach to Halal-friendly hotel attributes and service encounter evaluation

Ataul Karim Patwary; Alam, Mirza Mohammad Didarul; … - In: Journal of hospitality and tourism insights 8 (2025) 2, pp. 753-773

Persistent link: https://www.econbiz.de/10015271983

Green purchasing behaviour of international tourists in Malaysia using green marketing tools : theory of planned behaviour perspective

Ataul Karim Patwary; Mohamed, Muharis; Rabiul, Md Karim; … - In: Nankai business review international 13 (2022) 2, pp. 246-265

Persistent link: https://www.econbiz.de/10013281081