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Consumer behaviour
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Prashar, Sanjeev
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Sequeira, A. H.
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Journal of retailing and consumer services
85
International journal of Indian culture and business management
73
Journal of business research : JBR
52
Global business review
46
International journal of Indian culture and business management : IJICBM
40
Journal of international consumer marketing
37
International journal of consumer studies
36
International journal of electronic marketing and retailing : IJEMR
32
Vision : the journal of business perspective
30
Journal of global marketing
29
South Asian journal of management : SAJM
29
International journal of business and globalisation : IJBG
27
Journal of internet commerce
27
Young consumers : insight and ideas for responsible marketers
26
International journal of business excellence : IJBEX
25
Journal of Indian business research
25
Journal of fashion marketing and management
25
Asia Pacific journal of marketing and logistics
24
International journal of business innovation and research
24
International journal of retail & distribution management
24
The IUP journal of marketing management : IJMM
24
International journal of hospitality management
21
International journal of business and emerging markets : IJBEM
20
International journal of business information systems : IJBIS
20
International journal of business innovation and research : IJBIR
20
The international journal of bank marketing : IJBM
19
Marketing intelligence & planning
18
International journal of advertising : the quarterly review of marketing communications
17
International journal of business competition and growth : IJBCG
17
The international review of retail, distribution and consumer research
17
The journal of product & brand management
17
International journal of business excellence
16
Paradigm : the journal of Institute of Management Technology
16
International journal of e-business research : an official publication of the Information Resources Management Association
15
International journal of internet marketing and advertising : IJIMA
15
Journal of marketing communications
15
GITAM journal of management : a quarterly publication of GITAM Institute of Management
14
International journal of services and operations management
14
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
14
Psychology & marketing
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ECONIS (ZBW)
3,655
Other ZBW resources
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RePEc
2
EconStor
1
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1
Geschlechtsspezifische Unterschiede im Mobilitätsverhalten unter besonderer Berücksichtigung der Aktivität Einkaufen
Nobis, Claudia
- In:
Handel und Verkehr, Mobilität und Konsum : mit 14 Tabellen
,
(pp. 105-130)
.
2008
Persistent link: https://www.econbiz.de/10003769744
Saved in:
2
Exploring the Factors Connected with Traffic Attraction of Indian Shopping Mall for a Sustainable Urban Transportation and Retailing
Palani, Ponnurangam
;
Malarvizhi, Ganapathi
-
2023
study, factors influencing traffic attraction in various classes of malls in
India
were measured. Survey was conducted in 11 …
Persistent link: https://www.econbiz.de/10014261920
Saved in:
3
A two-stage approach for a reflective-formative hierarchical latent variable model for measuring customer loyalty : special case of Indian e-customers
Paul, Thomas John
;
Jacob, Jayanth
- In:
International journal of electronic marketing and …
9
(
2018
)
3
,
pp. 230-253
Persistent link: https://www.econbiz.de/10011925506
Saved in:
4
The effect of deals and moods on compulsive buying : a study on young Indian consumers
Pandey, S. K.
- In:
Global business review
17
(
2016
)
2
,
pp. 438-449
Persistent link: https://www.econbiz.de/10011583126
Saved in:
5
Moderating role of education and
gender
on the effects of celebrity endorsement on strength, uniqueness, and favourability in brand association: evidence from
India
Saini, Aarti
;
Parayitam, Satyanarayana
- In:
Asia-Pacific journal of management research and innovation
16
(
2020
)
4
,
pp. 287-308
Persistent link: https://www.econbiz.de/10012586865
Saved in:
6
Antecedents of cause marketing : an assessment of psychographic and demographic factors on the consumer's purchase behaviour
Gupta, Shruti
- In:
Asia-Pacific journal of management research and innovation
15
(
2019
)
4
,
pp. 153-161
Persistent link: https://www.econbiz.de/10012160718
Saved in:
7
A framework of online customer experience : an Indian perspective
Bhattacharya, Arijit
;
Srivastava, Manjari
- In:
Global business review
21
(
2020
)
3
,
pp. 800-817
Persistent link: https://www.econbiz.de/10012259395
Saved in:
8
Mental accounting, spousal control and intra-household communication : evidence from an experiment in
India
Bedi, Tara
;
Jose, Anu
;
King, Michael
-
2023
Persistent link: https://www.econbiz.de/10014335653
Saved in:
9
Predicting the determinants of mobile TV adoption in an emerging market : moderating effect of
gender
and age
Madan, Khushbu
;
Yadav, Rajan
;
Sachar, Dimpy
- In:
Metamorphosis : a journal of management research
23
(
2024
)
2
,
pp. 142-157
Persistent link: https://www.econbiz.de/10015158134
Saved in:
10
Assessing the impact of perceived social media usefulness on Indian millennials' online booking decision
Tariyal, Amit
;
Bisht, Swati
;
Roy, Santanu
;
Chopra, Gaurav
- In:
Journal of marketing analytics : JMA
12
(
2024
)
3
,
pp. 639-655
Persistent link: https://www.econbiz.de/10015138124
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