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Untying the knot : drivers of...
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Consumer behaviour
Konsumentenverhalten
40
Relationship marketing
11
Beziehungsmarketing
10
Brand
8
Einzelhandel
8
Markenartikel
8
Retail trade
8
Italy
7
Brand management
6
Customer satisfaction
6
Emotion
6
Italien
6
Kundenzufriedenheit
6
Markenführung
6
Satisfaction
6
Utilitarianism
6
Dienstleistungsqualität
5
Holiday behaviour
5
Online retailing
5
Online-Handel
5
Service quality
5
Sport
5
Sports
5
Urlaubsverhalten
5
Utilitarismus
5
Advertising effects
4
Artificial intelligence
4
Corporate Social Responsibility
4
Corporate social responsibility
4
Künstliche Intelligenz
4
Personality psychology
4
Persönlichkeitspsychologie
4
Social Web
4
Social web
4
Sport event
4
Sportveranstaltung
4
Werbewirkung
4
Zufriedenheit
4
Advertising
3
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34
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2
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2
research-article
1
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English
41
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Scarpi, Daniele
31
Raggiotto, Francesco
13
Pizzi, Gabriele
12
Mason, Michela C.
5
Visentin, Marco
4
Dall'Olmo Riley, Francesca
3
Manaresi, Angelo
3
Moretti, Andrea
3
Pantano, Eleonora
3
Benvenuti, Martina
2
Colladon, Andrea Fronzetti
2
Confente, Ilenia
2
Marzocchi, Gian Luca
2
Massara, Francesco
2
Petruzzellis, Luca
2
Pichierri, Marco
2
Russo, Ivan
2
Benassi, Mariagrazia
1
Chebat, Jean-Charles
1
Dennis, Charles
1
Di Domenico, Giandomenico
1
Filippi, Silvia
1
Hazen, Benjamin
1
Matarazzo, Michela
1
Mazzoni, Elvis
1
Melara, Robert D.
1
Paggiaro, Adriano
1
Panesi, Sabrina
1
Porcheddu, Daniele
1
Prestini, Stefano
1
Shamah, Rania A. M.
1
Tuan, Annamaria
1
Turati, Alice
1
Vacondio, Martina
1
Visentink, Marco
1
Zarantonello, Lia
1
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Journal of retailing and consumer services
6
Journal of business research : JBR
5
Journal of interactive marketing
3
Tourism management : research, policies, practice
3
International journal of advertising : the review of marketing communications
2
Italian journal of marketing : ITJM
2
Marketing letters : a journal of research in marketing
2
Palgrave pivot
2
Springer eBook Collection
2
Advances in electronic marketing
1
E-Services : opportunities and threats
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of Fashion Marketing and Management: An International Journal
1
Journal of advertising research
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of international food & agribusiness marketing
1
Journal of retailing
1
Journal of service research
1
Sport management review
1
The international review of retail, distribution and consumer research
1
The journal of services marketing
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ECONIS (ZBW)
40
Other ZBW resources
1
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1
To Rome with love : a moderated mediation model in Roman heritage consumption
Scarpi, Daniele
;
Mason, Michela C.
;
Raggiotto, Francesco
- In:
Tourism management : research, policies, practice
71
(
2019
),
pp. 389-401
Persistent link: https://www.econbiz.de/10011987946
Saved in:
2
Living on the edge : psychological drivers of athletes' intention to re-patronage extreme sporting events
Raggiotto, Francesco
;
Scarpi, Daniele
- In:
Sport management review
23
(
2020
)
2
,
pp. 229-241
Persistent link: https://www.econbiz.de/10012295141
Saved in:
3
Faster! : more! : better! : drivers of upgrading among participants in extreme sports events
Raggiotto, Francesco
;
Scarpi, Daniele
;
Mason, Michela C.
- In:
Journal of business research : JBR
102
(
2019
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012103799
Saved in:
4
This must be the place : a destination-loyalty model for extreme sporting events
Raggiotto, Francesco
;
Scarpi, Daniele
- In:
Tourism management : research, policies, practice
83
(
2021
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012417909
Saved in:
5
Advertising on the edge : appeal effectiveness when advertising in extreme sports
Raggiotto, Francesco
;
Scarpi, Daniele
;
Moretti, Andrea
- In:
International journal of advertising : the review of …
39
(
2020
)
5
,
pp. 655-678
Persistent link: https://www.econbiz.de/10012260243
Saved in:
6
The extraordinary attraction of being ordinary : a moderated mediation model of purchase for prototypical products
Scarpi, Daniele
;
Pizzi, Gabriele
;
Raggiotto, Francesco
- In:
Journal of retailing and consumer services
49
(
2019
),
pp. 267-278
Persistent link: https://www.econbiz.de/10012025971
Saved in:
7
A construal level view of contemporary heritage tourism
Scarpi, Daniele
;
Raggiotto, Francesco
- In:
Tourism management : research, policies, practice
94
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013440040
Saved in:
8
Consuming extreme sports : psychological drivers and consumer behaviours of extreme athletes
Raggiotto, Francesco
-
2020
Persistent link: https://www.econbiz.de/10012172675
Saved in:
9
The impact of decoys and background information on consumers' preferences and decision making
Scarpi, Daniele
- In:
The international review of retail, distribution and …
18
(
2008
)
1
,
pp. 1-15
Persistent link: https://www.econbiz.de/10003733228
Saved in:
10
A construal-level approach to hedonic and utilitarian shopping orientation
Scarpi, Daniele
- In:
Marketing letters : a journal of research in marketing
32
(
2021
)
2
,
pp. 261-271
Persistent link: https://www.econbiz.de/10012548492
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