Showing 1 - 10 of 14
Persistent link: https://www.econbiz.de/10009348810
This paper proposes a simple framework to model contextual influences on procedural decision making. In terms of utility, we differentiate between monetary payoffs and contextual psychological ones, e.g. deriving from the subjects’ normative frame of reference. Monetary payoffs are treated as...
Persistent link: https://www.econbiz.de/10013311714
This paper proposes a simple framework to model contextual influences on procedural decision making. In terms of utility, we differentiate between monetary payoffs and contextual psychological ones, e.g. deriving from the subjects’ normative frame of reference. Monetary payoffs are treated as...
Persistent link: https://www.econbiz.de/10012697051
This paper proposes a simple framework to model contextual influences on procedural decision making. In terms of utility, we differentiate between monetary payoffs and contextual psychological ones, e.g. deriving from the subjects’ normative frame of reference. Monetary payoffs are treated as...
Persistent link: https://www.econbiz.de/10012745564
Persistent link: https://www.econbiz.de/10015051390
This paper proposes a conceptual model of decision-making tying specific preferences to broader individual goals. In particular, the model considers two hierarchically ordered types of goals: Terminal goals, which represent fundamental objectives (e.g., health, social connection, etc.), and...
Persistent link: https://www.econbiz.de/10015197311
Persistent link: https://www.econbiz.de/10015402254
We consider a brand manufacturer who can offer, next to its high-quality product, also a decoy good and faces competition by a competitive fringe that produces low quality. We show that the brand manufacturer optimally provides a decoy good to boost the demand for its main product if consumers'...
Persistent link: https://www.econbiz.de/10011557863
Persistent link: https://www.econbiz.de/10011810548
We consider a brand manufacturer who can offer, next to its high-quality product, also a decoy good and faces competition by a competitive fringe that produces low quality. We show that the brand manufacturer optimally provides a decoy good to boost the demand for its main product if consumers'...
Persistent link: https://www.econbiz.de/10012977553