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Mediating customer engagement in the relationship between fast-food restaurants' innovativeness and brand evangelism during COVID-19 : evidence from emergent markets
Khashan, Mohamed A.; Elsotouhy, Mohamed M.; Aziz, … - In: International journal of contemporary hospitality management 36 (2024) 4, pp. 1353-1374
Persistent link: https://www.econbiz.de/10014483845
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Smart customer experience, customer gratitude, P-WOM and continuance intentions to adopt smart banking services : the moderating role of technology readiness
Khashan, Mohamed A.; Elsotouhy, Mohamed M.; Ghonim, … - In: The TQM journal : the international review of … 36 (2024) 7, pp. 1976-1995
Persistent link: https://www.econbiz.de/10015417729
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Integrating ISS and SOR models to investigate the determinants of continuance intention toward using m-payment for donations (Sadaqah) : the moderating role of Islamic religiosity
Elsotouhy, Mohamed M.; Mobarak, Abdelkader M. A.; … - In: International journal of bank marketing 41 (2023) 7, pp. 1640-1670
Persistent link: https://www.econbiz.de/10014470724
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Understanding online gamers' intentions to play games online and effects on their loyalty : an integration of IDT, TAM and TPB
Agag, Gomaa M.; Khashan, Mohamed A.; ElGayaar, Mohammed H. - In: Journal of customer behaviour 18 (2019) 2, pp. 101-130
Persistent link: https://www.econbiz.de/10012257454