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Reversing the dependency-trust relationship in B2C services
Fatima, Johra Kayeser; Di Mascio, Rita - In: Journal of retailing and consumer services 41 (2018), pp. 1-10
Persistent link: https://www.econbiz.de/10011808444
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Synchronizing relational benefits with customer commitment profiles
Fatima, Johra Kayeser; Di Mascio, Rita - In: Journal of strategic marketing 28 (2020) 4, pp. 366-378
Persistent link: https://www.econbiz.de/10012313907
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Demystifying the impact of self-indulgence and self-control on customer-employee rapport and customer happiness
Fatima, Johra Kayeser; Di Mascio, Rita; Sharma, Piyush - In: Journal of retailing and consumer services 53 (2020), pp. 1-7
Persistent link: https://www.econbiz.de/10012171839
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Investigating the influence of perceived humanization of service encounters on value creation of chatbot-assisted services
Khan, Md Irfanuzzaman; Fatima, Johra Kayeser; … - In: Journal of service theory and practice 35 (2025) 1, pp. 56-88
Persistent link: https://www.econbiz.de/10015199571
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Influence of perceived value on omnichannel usage : Mediating and moderating roles of the omnichannel shopping habit
Sharma, Neeru; Fatima, Johra Kayeser - In: Journal of retailing and consumer services 77 (2024), pp. 1-13
Persistent link: https://www.econbiz.de/10014462182
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Rapport with a chatbot? : the underlying role of anthropomorphism in socio-cognitive perceptions of rapport and e-word of mouth
Fatima, Johra Kayeser; Khan, Md Irfanuzzaman; … - In: Journal of retailing and consumer services 77 (2024), pp. 1-10
Persistent link: https://www.econbiz.de/10014462371
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Omnichannel shopping habit development
Sharma, Neeru; Fatima, Johra Kayeser; Sharma, Shveta; … - In: International journal of consumer studies 48 (2024) 4, pp. 1-19
Persistent link: https://www.econbiz.de/10014576018
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Changing nature of consumer values toward negative word of mouth : voice and risk avoidance as moderators
Wako, Ali; Fatima, Johra Kayeser; Johns, Raechel - In: Journal of consumer behaviour 24 (2025) 1, pp. 455-469
Persistent link: https://www.econbiz.de/10015333946
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A comparative study of consumer and B2B goods importers' trust and commitment : evidence from an Asian developing country
Saleh, M. Abu; Ali, M. Yunus; Quazi, Ali - In: Australasian marketing journal 21 (2013) 2, pp. 126-136
Persistent link: https://www.econbiz.de/10009745795
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Relevant or redundant : elite consumers' perception of foreign-made products in an emerging market
Khan, Hina; Bamber, David; Quazi, Ali - In: Journal of marketing management : MM 28 (2012) 9/10, pp. 1190-1216
Persistent link: https://www.econbiz.de/10009615191