Purpose – The study aims to investigate consumers' attitudes toward advertising by medical professionals, and how the … attitudes vary among different demographic groups. Design/methodology/approach – A survey using quota sampling was conducted …' attitudes toward advertising by medical professionals were in general favorable. Respondents reported that advertising by …

cities in coastal China) answered a self‐administered questionnaire. Findings – Money attitudes were found to significantly … inland China. Practical implications – The discussion of the relationships between young Chinese consumers' money attitudes …Purpose – The purpose of this paper is to investigate how young Chinese consumers' money attitudes influence their …