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Consumer behaviour
Produktgestaltung
6
Absatzpolitik
2
Consumer attitudes
2
Konsumentenverhalten
2
Absatz
1
Absatzplanung
1
Betriebsmaterialwirtschaft
1
Betriebstransportwesen
1
Complaints
1
Corporate image
1
Customer profiling
1
Customer satisfaction
1
Customers
1
Distribution channel
1
Elderly people
1
Familie
1
Family
1
Financial market
1
Financial services
1
Finanzdienstleistung
1
Finanzmarkt
1
Health care
1
Idea generation
1
Market segmentation
1
Marketing
1
Marketing management
1
Marketing strategy
1
Marketingmanagement
1
Neues Produkt
1
New product development
1
Product design
1
Products
1
Produkt
1
Risikopräferenz
1
Risk attitude
1
Salesforce
1
Service quality
1
Telecommunications industry
1
Vereinigte Staaten
1
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English
2
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Rink, David R.
2
Visvabharathy, Ganesan
1
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Journal of management studies
1
Journal of the Academy of Marketing Science
1
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ECONIS (ZBW)
2
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1
Effects of familial rank upon the purchasing process
Rink, David R.
- In:
Journal of management studies
1
(
1984
)
2
,
pp. 14-20
Persistent link: https://www.econbiz.de/10001091888
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2
The elderly: still the "invisible and forgotten" market segment
Visvabharathy, Ganesan
- In:
Journal of the Academy of Marketing Science
13
(
1985
)
4
,
pp. 81-100
Persistent link: https://www.econbiz.de/10001020341
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