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Predicting customers' intentions to adopt the solar net metering system in India

Kaur, Amanpreet; Kaur, Prabhjot - In: International journal of energy sector management 17 (2023) 6, pp. 1252-1270

Persistent link: https://www.econbiz.de/10014461564

Key preferences of tourists during COVID-19 pandemic in luxury hotels : evidence from qualitative data

Kajla, Tanveer; Sahil Raj; Sharma, Sharad; Joshi, Mahesh; … - In: Tourism and hospitality research : THR 22 (2022) 4, pp. 473-487

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A measure of consumer complaining behaviour in service industry : scale validation

Kaur, Prabhjot; Sharma, Sanjeev Kumar - In: Paradigm : the journal of Institute of Management Technology 19 (2015) 1, pp. 37-51

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Understanding students' preferences higher educational institutions : a conjoint analysis approach

Singh, Rajdeep; Kaur, Manpreet; Kaur, Prabhjot; Singh, … - In: Business analyst : a refereed journal of Shri Ram … 37 (2016) 1, pp. 197-216

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Internal branding and intention to stay : an empirical study of Indian business process outsourcing sector

Kaur, Prabhjot; Kaur, Guneet - In: South Asian journal of management : SAJM 28 (2021) 2, pp. 30-55

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Building customer-brand relationships through customer brand engagement

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Enhancing participation intentions in online brand communities

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Adoption of Mobile Wallets in India : An Analysis

Mittal, Saurabh - 2018

Usage of mobile phones in emerging economies presents unique opportunities to businesses. Mobile phones provide innovative solutions to online payments and in-store purchases. The acceptance of mobile payments also helps the marketers in promoting their offerings. The analysis of spends by...

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Investigating the impact of online brand communities on online customer engagement and brand loyalty

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Brand ethicality as a driver of psychological, affective and behavioral response to a brand

Kumar, Vikas; Kaushal, Vikrant - In: Marketing intelligence & planning 41 (2023) 8, pp. 1178-1196

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