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Handbook of research on IoT, digital transformation, and the future of global marketing
El-Gohary, Hatem (ed.); Edwards, David J. (ed.);  … - 2021
"This book offers an understanding of the different current digital age marketing trends with an aim to link industry with academia by providing useful insights on how to improve businesses ability in creating and maximizing customers' value and loyalty"--
Persistent link: https://www.econbiz.de/10012316395
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Factors affecting customer switching behaviour in the mobile phone market : the case of Egypt
Eid, Riyad - In: International journal of technology marketing : IJTMkt 8 (2013) 3, pp. 337-354
Persistent link: https://www.econbiz.de/10010200388
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Halal tourism, is it really Halal?
El-Gohary, Hatem - In: Tourism management perspectives : TMP 19 (2016), pp. 124-130
Persistent link: https://www.econbiz.de/10011555398
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Successful customer relationship management programs and technologies : issues and trends
Eid, Riyad (ed.) - 2012
Persistent link: https://www.econbiz.de/10009514031
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An empirical study of the relationship between shopping environment, customer perceived value, satisfaction, and loyalty in the UAE malls context
El-Adly, Mohammed Ismail; Eid, Riyad - In: Journal of retailing and consumer services 31 (2016), pp. 217-227
Persistent link: https://www.econbiz.de/10011528677
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Dimensions of the perceived value of malls : Muslim shoppers' perspective
El-Adly, Mohammed Ismail; Eid, Riyad - In: International journal of retail & distribution management 45 (2017) 1, pp. 40-56
Persistent link: https://www.econbiz.de/10011621614
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Successful customer relationship management programs and technologies : issues and trends
Eid, Riyad (contributor) - 2012
1. Effective implementation of sales-based CRM systems: theoretical and practical issues / George J. Avlonitis and Nikolaos G. Panagopoulos -- 2. The goals of customer relationship management / Ronald E. Goldsmith -- 3. Global account management (GAM): creating companywide and worldwide...
Persistent link: https://www.econbiz.de/10011727359
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Measuring the perceived value of malls in a non-Western context : the case of the UAE
El-Adly, Mohammed Ismail; Eid, Riyad - In: International journal of retail & distribution management 43 (2015) 9, pp. 849-869
Persistent link: https://www.econbiz.de/10011456588
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Which consumer feedback metrics are the most valuable in driving consumer expenditure in the tourism industries? : a view from macroeconomic perspective
Agag, Gomaa; Eid, Riyad - In: Tourism management : research, policies, practice 80 (2020), pp. 1-15
Persistent link: https://www.econbiz.de/10012237347