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Exploring key antecedents of purchase intentions within different services

Ha, Hong Youl; Akamavi, Raphaël K.; Kitchen, Phillip J.; … - In: The journal of services marketing 28 (2014) 7, pp. 595-606

Persistent link: https://www.econbiz.de/10010434577

A new understanding of satisfaction model in e-re-purchase situation

Ha, Hong Youl; Janda, Swinder; Muthaly, Siva K. K. - In: European journal of marketing : EJM 44 (2010) 7/8, pp. 997-1016

Persistent link: https://www.econbiz.de/10008650642

Brand personality and its outcomes in the Chinese automobile industry

Ha, Hong Youl; Janda, Swinder - In: Asia Pacific business review 20 (2014) 2, pp. 216-230

Persistent link: https://www.econbiz.de/10010341301

Role of satisfaction in an integrative model of brand loyalty : evidence from China and South Korea

Ha, Hong Youl; Janda, Swinder; Park, Sang-Kyu - In: International marketing review 26 (2009) 2, pp. 198-220

Persistent link: https://www.econbiz.de/10009522635

The evolution of expectations of and attitudes toward online travel agencies over time

Ha, Hong Youl; Janda, Swinder - In: Journal of travel and tourism marketing 33 (2016) 7/9, pp. 966-980

Persistent link: https://www.econbiz.de/10011627393

Does gender moderate the effect of online concerns on purchase likelihood?

Janda, Swinder - In: Journal of internet commerce 7 (2008) 3, pp. 339-358

Persistent link: https://www.econbiz.de/10003780052

The effects of online shopping attributes on satisfaction-purchase intention link : a longitudinal study

Ha, Hong-youl - In: International journal of consumer studies 36 (2012) 3, pp. 327-334

Persistent link: https://www.econbiz.de/10009554365

The evolution of brand personality : an application of online travel agencies

Ha, Hong Youl - In: The journal of services marketing 30 (2016) 5, pp. 529-540

Persistent link: https://www.econbiz.de/10011615549

The moderating roles of status of B2B evaluator and dependence in the switching costs : switching intentions : performance causal chain in Korea

Ha, Hong Youl - In: Asia Pacific business review 23 (2017) 3, pp. 420-437

Persistent link: https://www.econbiz.de/10012153983

A new understanding of satisfaction model in e‐re‐purchase situation

Ha, Hong‐Youl; Janda, Swinder; Muthaly, Siva K. - In: European Journal of Marketing 44 (2010) 7/8, pp. 997-1016

Purpose – The purpose of this paper is to investigate the satisfaction consequences in repurchase situations. Design/methodology/approach – Online travel services are chosen because customers in these types of services had direct contact with firms. A conceptual model of CS‐RPI link is...

Persistent link: https://www.econbiz.de/10014722666