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Consumer behaviour
China
101
Konsumentenverhalten
74
Theorie
53
Theory
53
Beziehungsmarketing
34
Relationship marketing
34
Innovation
20
Einzelhandel
18
Retail trade
18
Welt
17
World
17
Nachhaltige Entwicklung
16
Sustainable development
16
Online retailing
15
Online-Handel
15
Kundenbindungsprogramm
14
Loyalty program
14
Advertising effects
13
Corporate Social Responsibility
13
Werbewirkung
13
Auslandsinvestition
12
Foreign investment
12
Internet marketing
12
Mathematical programming
12
Mathematische Optimierung
12
Meta-Analyse
12
Meta-analysis
12
Online-Marketing
12
Digitalisierung
11
Digitization
11
Economic growth
11
Estimation theory
11
Firm performance
11
International economic relations
11
Internationale Wirtschaftsbeziehungen
11
Lieferkette
11
Marketing
11
Schätztheorie
11
Supply chain
11
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Undetermined
41
Free
12
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Article
66
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8
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Article in journal
60
Aufsatz in Zeitschrift
60
Aufsatz im Buch
5
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5
Arbeitspapier
3
Graue Literatur
3
Non-commercial literature
3
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3
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1
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English
74
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Bijmolt, Tammo H. A.
43
Liu, Wei
15
Verhoef, Peter C.
11
Haan, Evert de
9
Wiesel, Thorsten
6
Dorotic, Matilda
5
Zhang, Sha
5
Breugelmans, Els
4
Hong, Zhao
4
Leeflang, Peter
4
Rooderkerk, Robert P.
4
Sun, Zhuo
4
Wang, Zongshui
4
Doorn, Jenny van
3
Heerde, Harald J. van
3
Sesé, F. Javier
3
Vafainia, Saeid
3
Coghlan, Alexandra
2
Delre, Sebastiano A.
2
Fok, Dennis
2
Frambach, Rudolf T.
2
Försch, Steffen
2
Gijsenberg, Maarten J.
2
Harms, Bianca
2
Hirche, Christian F.
2
Hoekstra, Janita Cornelia
2
Jian, Ling
2
Krafft, Manfred
2
Law, Rob
2
Luceri, Beatrice
2
Melnyk, Valentyna
2
Paas, Leonard J.
2
Risselada, Hans
2
Sparks, Beverley
2
Vermunt, Jeroen K.
2
Viswanathan, Vijay
2
Vries, Eline L. E. de
2
Zhang, Jie
2
de Haan, Evert
2
Aiolfi, Simone
1
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Center for Economic Research <Tilburg>
1
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
9
Journal of marketing
4
International journal of contemporary hospitality management
3
Journal of business research : JBR
3
Journal of the Academy of Marketing Science
3
Marketing letters : a journal of research in marketing
3
Asia Pacific journal of marketing and logistics
2
European journal of marketing : EJM
2
Fundamentals of marketing research ; Vol. 6
2
Journal of interactive marketing
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of marketing research : JMR
2
Journal of retailing
2
Marketing accountability for marketing and non-marketing outcomes
2
SOM research reports
2
The journal of product innovation management : an international publication of the Product Development & Management Association
2
Customer engagement marketing
1
Discussion paper / Center for Economic Research, Tilburg University
1
Energy policy : the international journal of the political, economic, planning, environmental and social aspects of energy
1
Improving decision making in real-time bidding
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International business review : the official journal of the European International Business Academy
1
International journal of business and emerging markets : IJBEM
1
International journal of hospitality management
1
International journal of management reviews : IJMR
1
International journal of product development : IJPD
1
International journal of production research
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of global information management
1
Journal of marketing research
1
Journal of media business studies
1
Journal of retailing and consumer services
1
Marketing science
1
Nankai business review international
1
Technological forecasting & social change : an international journal
1
Technological forecasting and social change : an international journal
1
The journal of brand management : an international journal
1
Tourism management : research, policies, practice
1
Tourism management perspectives : TMP
1
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ECONIS (ZBW)
74
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1
Extending dynamic segementation with lead generation : a latent class Markov analysis
Paas, Leonard J.
(
contributor
); …
-
2004
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001871423
Saved in:
2
Acquisition patterns of financial products : a longitudinal investigation
Paas, Leonard J.
;
Bijmolt, Tammo H. A.
;
Vermunt, Jeroen K.
- In:
Journal of economic psychology : research in economic …
28
(
2007
)
2
,
pp. 229-241
Persistent link: https://www.econbiz.de/10003580611
Saved in:
3
Incorporating context effects in the multidimensional scaling of 'pick any/n'choice data
Kim, Juyoung
;
Chatterjee, Rabikar
;
DeSarbo, Wayne
; …
-
2007
Persistent link: https://www.econbiz.de/10003541515
Saved in:
4
Assessing the effects of abstract attributes and brand familiarity in conjoint choice experiments
Wedel, Michel
;
Vriens, Marco
;
Bijmolt, Tammo H. A.
; …
-
2007
Persistent link: https://www.econbiz.de/10003541612
Saved in:
5
Are women more loyal customers than men? : gender differences in loyalty to firms and individual service providers
Melnyk, Valentyna
;
Van Osselaer, Stijn M. J.
;
Bijmolt, …
- In:
Journal of marketing
73
(
2009
)
4
,
pp. 82-96
Persistent link: https://www.econbiz.de/10003860864
Saved in:
6
Optimizing retail assortments
Rooderkerk, Robert P.
;
Heerde, Harald J. van
;
Bijmolt, …
- In:
Marketing science
32
(
2013
)
5
,
pp. 699-715
Persistent link: https://www.econbiz.de/10010199457
Saved in:
7
Will it spread or not? : the effects of social influences and network topology on innovation diffusion
Delre, Sebastiano A.
;
Jager, Wander
;
Bijmolt, Tammo H. A.
; …
- In:
The journal of product innovation management : an …
27
(
2010
)
2
,
pp. 267-282
Persistent link: https://www.econbiz.de/10003946179
Saved in:
8
Dynamic effects of social influence and direct marketing on the adoption of high-technology products
Risselada, Hans
;
Verhoef, Peter C.
;
Bijmolt, Tammo H. A.
- In:
Journal of marketing
78
(
2014
)
2
,
pp. 52-68
Persistent link: https://www.econbiz.de/10010345572
Saved in:
9
Dynamic effects of sponsoring : how sponsorship awareness develops over time
Walraven, Merel
;
Bijmolt, Tammo H. A.
;
Koning, Ruud Hans
- In:
Journal of advertising : official publication of the …
43
(
2014
)
2
,
pp. 142-154
Persistent link: https://www.econbiz.de/10010373242
Saved in:
10
Determinants of social contagion during new product adoption
Langley, David J.
;
Bijmolt, Tammo H. A.
;
Ortt, Roland
; …
- In:
The journal of product innovation management : an …
29
(
2012
)
4
,
pp. 623-638
Persistent link: https://www.econbiz.de/10009561555
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