Understanding the quality of tourist experiences in the context of host-guest interaction is essential for tourism development, as it helps to better position the brand of destinations by engaging both visitors and residents. This could be achieved by measuring their satisfaction and perceived...

Purpose – The purpose of this editorial is to introduce the reader to six articles related to consumer behavior in tourism destinations. Design/methodology/approach – The paper introduces the papers in this special issue. Findings – Tourists are part of the tourism production process. They...