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Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
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Do traffic light labels influence food purchase intentions? : The moderating effect of health risk perception
Ma, Teng
;
Zhang, Jingbo
- In:
Journal of food products marketing : innovations in …
29
(
2023
)
2/3
,
pp. 56-68
Persistent link: https://www.econbiz.de/10014289608
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