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Consumer motivation
Consumer behaviour
18
Konsumentenverhalten
17
Hedonic price index
6
Hedonischer Preisindex
6
Utilitarianism
6
Utilitarismus
6
utilitarianism
6
Online retailing
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Online-Handel
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hedonism
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Risiko
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Risk
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Social Web
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Social web
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Sustainable product
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Technischer Fortschritt
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Technological change
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perceived risk
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Öko-Produkt
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Brand image
2
Confidence
2
Digitalisierung
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Digitization
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E-commerce
2
Electronic Commerce
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Emotion
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Environmental consciousness
2
Google Glass
2
Green marketing
2
Innovation adoption
2
Innovation diffusion
2
Innovationsakzeptanz
2
Innovationsdiffusion
2
Internet marketing
2
Kaufmotiv
2
Markenimage
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Netnography
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Online-Marketing
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Präferenztheorie
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Arruda Filho, Emílio José Montero
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Costa, Everaldo Marcelo Souza da
1
De Muylder, Cristiana Fernandes
1
Dholakia, Ruby R.
1
Gammarano, Igor de Jesus Lobato Pompeu
1
Simões, Júnio De Souza
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Journal of customer behaviour
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
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ECONIS (ZBW)
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Antecedents of Brazilian consumers' intentions towards virtual grocery shopping
Dholakia, Ruby R.
;
Costa, Everaldo Marcelo Souza da
; …
- In:
Journal of customer behaviour
20
(
2021
)
3
,
pp. 221-242
Persistent link: https://www.econbiz.de/10014424088
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The low effect of perceived risk in the relation between hedonic values and purchase intention
Arruda Filho, Emílio José Montero
;
Simões, Júnio De …
- In:
Journal of marketing management : JMM ; journal of the …
36
(
2020
)
1/2
,
pp. 128-148
Persistent link: https://www.econbiz.de/10012178693
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