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Consumption theory
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Effect of consumption values on consumer behavior : a Meta-analysis
Mason, Michela C.
;
Oduro, Stephen
;
Umar, Rana Muhammad
; …
- In:
Marketing intelligence & planning
41
(
2023
)
7
,
pp. 923-944
Persistent link: https://www.econbiz.de/10014381225
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2
Role of theory of consumption values in consumer consumption behavior : a review and Agenda
Bahoo, Salman
;
Umar, Rana Muhammad
;
Mason, Michela C.
; …
- In:
The international review of retail, distribution and …
34
(
2024
)
4
,
pp. 417-441
Persistent link: https://www.econbiz.de/10015051395
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