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~subject:"Controlling"
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Controlling
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A multi-system organizing framework for inter-firm control : a comprehensive perspective on control
Gilliland, David I.
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
1
,
pp. 66-85
Persistent link: https://www.econbiz.de/10013493139
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Control-based channel governance and relative dependence
Gilliland, David I.
;
Bello, Daniel C.
;
Gundlach, Gregory T.
- In:
Journal of the Academy of Marketing Science
38
(
2010
)
4
,
pp. 441-455
Persistent link: https://www.econbiz.de/10008735694
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