"The popularity of blogs, wikis, and social networking demands a strong understanding of the hot Web 2.0 applications that are relevant today and this book provides the underlying concepts and business applications of these new tools Includes engaging and challenging projects so readers can...

About the author -- Introduction -- Artist -- David Bowie -- Freddie Mercury -- Hans Christian Andersen -- J.K. Rowling -- John Lennon and Paul McCartney -- Madonna -- Miles Davis -- Pablo Picasso -- Roy Lichtenstein -- Salvador Dali -- Woody Allen -- Business leader -- Akio Morita -- Anne...

Fundamentals -- A short history of analytics -- Open source analytics -- The Hadoop ecosystem -- In-memory analytics -- Streaming analytics -- Analytics in the cloud -- Machine learning -- Self-service analytics -- Handbook for managers