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~subject:"Cruise"
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Cruise
Social Marketing
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Consumer behaviour
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Customer satisfaction
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Europeanization
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European Administrative Space
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social marketing
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higher education
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Cervera-Taulet, Amparo
4
Martínez-Molés, Víctor
2
Pérez-Cabañero, Carmen
2
Sanz Blas, Silvia
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Buyova, Daniela
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Buzova, Daniela
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Jung, Timothy
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International journal of contemporary hospitality management
2
Psychology & marketing
1
The service industries journal
1
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ECONIS (ZBW)
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1
Cross-cultural perceptions of onshore guided tours : a qualitative approach based on eWOM
Buyova, Daniela
;
Sanz Blas, Silvia
;
Cervera-Taulet, Amparo
- In:
Psychology & marketing
33
(
2016
)
12
,
pp. 1054-1061
Persistent link: https://www.econbiz.de/10011627270
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2
Examining presence in immersive virtual reality and website interfaces through the cognitive fit and cognitive load theories
Martínez-Molés, Víctor
;
Pérez-Cabañero, Carmen
; …
- In:
International journal of contemporary hospitality management
36
(
2024
)
11
,
pp. 3930-3949
Persistent link: https://www.econbiz.de/10015142103
Saved in:
3
Gathering pre-purchase information for a cruise vacation with virtual reality : the effects of media technology and gender
Martínez-Molés, Víctor
;
Jung, Timothy
; …
- In:
International journal of contemporary hospitality management
34
(
2022
)
1
,
pp. 407-429
Persistent link: https://www.econbiz.de/10012798199
Saved in:
4
Does culture affect sentiments expressed in cruise tours' eWOM?
Buzova, Daniela
;
Sanz Blas, Silvia
;
Cervera-Taulet, Amparo
- In:
The service industries journal
39
(
2019
)
2
,
pp. 154-173
Persistent link: https://www.econbiz.de/10012203259
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