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~subject:"Cultural identity"
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Cultural identity
China
17
Consumer behaviour
6
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5
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Kulturelle Identität
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21.06.1992
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Yau, Oliver H.
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Yau, Oliver H. M.
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Chan, T. S.
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Lau, K. F.
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Luk, Chung-leung
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Sin, Leo Y. M.
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Tse, Alan C. B.
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Consumer research and policy series
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Journal of business ethics : JOBE
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ECONIS (ZBW)
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Editorial: The key components of Feng Shui and their implications for marketing
Yau, Oliver H.
- In:
Psychology & marketing
29
(
2012
)
7
,
pp. 479-487
Persistent link: https://www.econbiz.de/10009565204
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2
Do traditional Chinese cultural values nourish a market for pirated CDs?
Wan, Wendy W. N.
;
Luk, Chung-leung
;
Yau, Oliver H.
; …
- In:
Journal of business ethics : JOBE
88
(
2009
),
pp. 185-196
Persistent link: https://www.econbiz.de/10003906578
Saved in:
3
Consumer behaviour in China : customer satisfaction and cultural values
Yau, Oliver H. M.
-
1993
Persistent link: https://www.econbiz.de/10000337784
Saved in:
4
Influence of Chinese culture values on consumers behavior : a proposed model of gift-purchasing behavior in Hong Kong
Yau, Oliver H. M.
;
Chan, T. S.
;
Lau, K. F.
-
2000
Persistent link: https://www.econbiz.de/10001559253
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