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~subject:"Cultural identity"
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Cultural identity
Consumer behaviour
85
Konsumentenverhalten
78
Globalization
23
Kulturelle Identität
23
Globalisierung
19
Canada
18
International marketing
18
Internationales Marketing
18
Customer satisfaction
16
Brand management
15
China
14
Markenführung
14
Online retailing
14
Online-Handel
14
Kundenzufriedenheit
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Brand image
11
Culture
11
Kanada
11
Service quality
11
Welt
11
World
11
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10
USA
10
Markenartikel
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Markenimage
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Marketing management
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Marketingmanagement
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9
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9
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Ethnic group
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Ethnische Gruppe
8
Internet
8
Relationship marketing
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National culture
7
Nationalkultur
7
Acculturation
6
E-commerce
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English
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Laroche, Michel
21
Cleveland, Mark
7
Papadopoulos, Nicolas
4
Paulin, Michèle
3
Pons, Frank
3
Kim, Chankon
2
Mazaheri, Ebrahim
2
Takahashi, Ikuo
2
Teng, Lefa
2
Armouch, Farah
1
Aurup, Golam Mohammad
1
Bressolles, Grégory
1
Erdoğan, Seçil
1
Ferraz, Sofia Batista
1
Heydari, Ali
1
Hui, Michael
1
Kiani, Isar
1
Ladhari, Riadh
1
Lee, Hanjoon
1
Mourali, Mehdi
1
M’Saad, Bouthaina
1
Nepomuceno, Marcelo Vinhal
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Richard, Marie Odile
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Richard, Marie-Odile
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Rojas-Méndez, José I.
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Romero, Cláudia Buhamra Abreu
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Shobeiri, Saeed
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Sobol, Kamila
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Souiden, Nizar
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Journal of business research : JBR
12
International marketing review
2
Journal of international consumer marketing
2
Marketing and multicultural diversity
2
Cross-cultural and critical perspectives on brands
1
Journal of business ethics : JOBE
1
Journal of consumer behaviour
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Journal of marketing communications
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ECONIS (ZBW)
23
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1
Cultural differences in consumer susceptibility to interpersonal influence : the role of individualism
Mourali, Mehdi
;
Laroche, Michel
;
Pons, Frank
- In:
Marketing and multicultural diversity
,
(pp. 11-30)
.
2006
Persistent link: https://www.econbiz.de/10003291134
Saved in:
2
Special issue: Globalization, culture, and marketing strategy
Laroche, Michel
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009241426
Saved in:
3
Identity, demographics, and consumer behaviors : international market segmentation across product categories
Cleveland, Mark
;
Papadopoulos, Nicolas
;
Laroche, Michel
- In:
International marketing review
28
(
2011
)
3
,
pp. 244-266
Persistent link: https://www.econbiz.de/10009242880
Saved in:
4
Cross-linguistic validation of a unidimensional scale for cosmopolitanism
Cleveland, Mark
;
Laroche, Michel
;
Takahashi, Ikuo
; …
- In:
Journal of business research : JBR
67
(
2014
)
3
,
pp. 268-277
Persistent link: https://www.econbiz.de/10010245276
Saved in:
5
The influence of culture, emotions, intangibility, and atmospheric cues on online behavior
Mazaheri, Ebrahim
;
Richard, Marie Odile
;
Laroche, Michel
; …
- In:
Journal of business research : JBR
67
(
2014
)
3
,
pp. 253-259
Persistent link: https://www.econbiz.de/10010245282
Saved in:
6
Parental style and consumer socialization among adolescents : a cross-cultural investigation
Yang, Zhiyong
;
Kim, Chankon
;
Laroche, Michel
;
Lee, Hanjoon
- In:
Journal of business research : JBR
67
(
2014
)
3
,
pp. 228-236
Persistent link: https://www.econbiz.de/10010245289
Saved in:
7
You are what you speak? : globalization, multilingualism, consumer dispositions and consumptions
Cleveland, Mark
;
Laroche, Michel
;
Papadopoulos, Nicolas
- In:
Journal of business research : JBR
68
(
2015
)
3
,
pp. 542-552
Persistent link: https://www.econbiz.de/10010496186
Saved in:
8
Consumption as a function of ethnic identification and acculturation
Hui, Michael
;
Laroche, Michel
;
Kim, Chankon
- In:
Marketing and multicultural diversity
,
(pp. 53-69)
.
2006
Persistent link: https://www.econbiz.de/10003291585
Saved in:
9
Interactive effects of appeals, arguments, and competition across North American and Chinese cultures
Teng, Lefa
;
Laroche, Michel
-
2009
Persistent link: https://www.econbiz.de/10003785576
Saved in:
10
Special issue: Impact of culture on marketing strategy
Laroche, Michel
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003887508
Saved in:
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