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Customer experience
Consumer behaviour
34
Konsumentenverhalten
32
Beziehungsmarketing
20
Relationship marketing
20
Customer value
11
Kundenwert
10
Abfallvermeidung
9
Waste prevention
9
Food
8
Food consumption
8
Lebensmittel
8
Lebensmittelkonsum
8
Business model
7
Geschäftsmodell
7
Social Web
7
Social web
7
Customer data
6
Digital platform
6
Digitale Plattform
6
Einzelhandel
6
Online retailing
6
Online-Handel
6
Retail trade
6
Betriebliche Wertschöpfung
5
Digitalisierung
5
Digitization
5
E-commerce
5
Electronic Commerce
5
Service logic
5
Strategic management
5
Strategisches Management
5
Value creation
5
Customer satisfaction
4
Kundendaten
4
Kundenzufriedenheit
4
Service-dominant logic
4
Business network
3
Collective consumption
3
Customer integration
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Becker, Larissa
1
Gasparin, Isadora
1
Jaakkola, Elina
1
Karjaluoto, Heikki
1
Kuuru, Tiina-Kaisa
1
Närvänen, Elina
1
Panina, Ekaterina
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Saarijärvi, Hannu
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Santos, Cristiane Pizzutti dos
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Tyrväinen, Olli
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Yrjölä, Mika
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Journal of retailing and consumer services
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
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ECONIS (ZBW)
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Challenging the "integration imperative" : a customer perspective on omnichannel journeys
Gasparin, Isadora
;
Panina, Ekaterina
;
Becker, Larissa
; …
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013209585
Saved in:
2
Personalization and hedonic motivation in creating customer experiences and loyalty in omnichannel retail
Tyrväinen, Olli
;
Karjaluoto, Heikki
;
Saarijärvi, Hannu
- In:
Journal of retailing and consumer services
57
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012305392
Saved in:
3
Embodied interaction in customer experience : a phenomenological study of group fitness
Kuuru, Tiina-Kaisa
;
Närvänen, Elina
- In:
Journal of marketing management : JMM ; journal of the …
35
(
2019
)
13/14
,
pp. 1241-1266
Persistent link: https://www.econbiz.de/10012178620
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