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Customer integration
Beziehungsmarketing
17
Relationship marketing
17
Consumer behaviour
12
Konsumentenverhalten
12
Dienstleistungsqualität
10
Service quality
10
Customer satisfaction
9
Kundenzufriedenheit
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Customer value
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Kundenwert
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Einzelhandel
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Market segmentation
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Marktsegmentierung
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Retail trade
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B-to-B-Marketing
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Business-to-business marketing
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Marketing management
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Marketingmanagement
5
Portfolio selection
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Portfolio-Management
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Theorie
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Theory
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Dienstleistungsmanagement
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Einzelhandelspreis
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Experience
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Retail price
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Service management
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Welt
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World
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Kundenintegration
3
Marketing
3
Autobiography
2
Brand
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Brand management
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Corporate Social Responsibility
2
Corporate social responsibility
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Customer behavior
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Customer requirements
2
Customer service
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Bolton, Ruth N.
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Brodie, Roderick J.
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Hollebeek, Linda D.
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Calder, Bobby J.
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Doorn, Jenny van
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Ilić, Ana
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Jurić, Biljana
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Libai, Barak
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Journal of service research : JSR
2
Handbook of research on customer engagement
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ECONIS (ZBW)
3
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Customer engagement : opportunities and challenges for organizations
Bolton, Ruth N.
- In:
Journal of service research : JSR
14
(
2011
)
3
,
pp. 272-274
Persistent link: https://www.econbiz.de/10009383389
Saved in:
2
Customer engagement conceptualization and conceptual relationships
Bolton, Ruth N.
- In:
Handbook of research on customer engagement
,
(pp. 114-125)
.
2019
Persistent link: https://www.econbiz.de/10013163361
Saved in:
3
Advancing and consolidating knowledge about customer engagement
Brodie, Roderick J.
;
Hollebeek, Linda D.
- In:
Journal of service research : JSR
14
(
2011
)
3
,
pp. 283-284
Persistent link: https://www.econbiz.de/10009383364
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