Showing 1 - 10 of 1,517
This article examines the communities involved in the distribution and sharing of videos on the internet. Firstly, we study the practices connected with user generated content and describe the appearance of new players (YouTube, Dailymotion, Google Video, Zudeo, etc.) in the audiovisual...
Persistent link: https://www.econbiz.de/10014224762
Persistent link: https://www.econbiz.de/10002577728
This paper studies the competition between Web 2.0 communities in a game theoretic framework. We model three important features of these institutions: (i) firms' content is usually user-generated; (ii) consumers' content preferences are governed by local network effects, and (iii) consumers have...
Persistent link: https://www.econbiz.de/10014181464
Purpose - Focusing the attention on firm-hosted online consumers communities, this paper will analyze the managerial challenges that companies have to face to leverage consumers’ creative talent involving them in innovative collaboration processes. Methodology approach - A detailed case...
Persistent link: https://www.econbiz.de/10014182215
Web 2.0 technologies offer a number of capabilities that can help companies do business in new ways. Leveraging those capabilities, however, requires experimentation to learn what strategies, approaches, and applications work and don’t work, and which can generate sustainable business...
Persistent link: https://www.econbiz.de/10014041848
User-generated content is increasingly created through the collaborative efforts of multiple individuals. In this article, we argue that the value of collaborative user-generated content is a function both of the direct efforts of its contributors and its embeddedness in the content-contributor...
Persistent link: https://www.econbiz.de/10014042704
The Internet has enabled the era of user-generated content, threatening the hegemony of traditional content generators as the primary sources of "legitimate" information. In this study, we examine the usefulness of such content, consisting of data from blogs and social networking sites, in...
Persistent link: https://www.econbiz.de/10014047670
Integrating the customer in the innovation process is believed to be a powerful means to reduce failure rates and to increase the revenue from new products. Although many companies have launched programs to enable such integration, the understanding of the mechanisms behind successful programs...
Persistent link: https://www.econbiz.de/10014199231
Even as a mere conceptual cloud, the term “user-generated content” is useful to discuss the societal shifts in content creation brought about by the participative Web and perhaps best epitomized by the remix phenomenon. This Essay considers the copyright aspects of UGC. On the one hand, the...
Persistent link: https://www.econbiz.de/10014205685
This study examines how national UK newspaper websites are integrating user-generated content (UGC). A survey quantifying the adoption of UGC by mainstream news organisations showed a dramatic increase in the opportunities for contributions from readers. In-depth interviews with senior news...
Persistent link: https://www.econbiz.de/10014215036