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Business internships have become increasingly important and popular in students' learning and career preparation. We conducted a study among eighty-eight business interns to understand the level of satisfaction that marketing students experience from completing internships. Using a factor...
Persistent link: https://www.econbiz.de/10013123369
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Purpose – To examine the relative roles played by cognition and emotion in the development of customer satisfaction in a retail setting. Design/methodology/approach – An experimental design was employed. Study participants were exposed one of two expectation scenarios depicting past...
Persistent link: https://www.econbiz.de/10014803228
Examines the effects of service quality on customer satisfaction from two distinct methodological perspectives. Specifically, a study utilizing a sample of international private banking customers is conducted wherein service quality is operationalized via two distinct and well‐known measures...
Persistent link: https://www.econbiz.de/10014904888