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Services marketing and customer service
Iacobucci, Dawn
- In:
Kellogg on marketing
,
(pp. 320-329)
.
2001
Persistent link: https://www.econbiz.de/10001612995
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2
Antecedents and consequences of adaptive selling confidence and behavior : a dyadic analysis of salespeople and their customers
Román, Sergio
;
Iacobucci, Dawn
- In:
Journal of the Academy of Marketing Science
38
(
2010
)
3
,
pp. 363-382
Persistent link: https://www.econbiz.de/10003986399
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3
Consumers' perceptions of online and offline retailer deception : a moderated mediation analysis
Riquelme, Isabel P.
;
Román, Sergio
;
Iacobucci, Dawn
- In:
Journal of interactive marketing : a quarterly …
35
(
2016
),
pp. 16-26
Persistent link: https://www.econbiz.de/10011537907
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4
Impact of religiosity and culture on salesperson job satisfaction and performance
Onyemah, Vincent
;
Rouziès, Dominique
;
Iacobucci, Dawn
- In:
International journal of cross cultural management : CCM
18
(
2018
)
2
,
pp. 191-219
Persistent link: https://www.econbiz.de/10011913410
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5
Retrospective: the effect of guarantees on consumers' evaluation of services
Ostrom, Amy L.
;
Iacobucci, Dawn
- In:
The journal of services marketing
30
(
2016
)
4
,
pp. 373-376
Persistent link: https://www.econbiz.de/10011615443
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