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International review on public and non-profit marketing
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ECONIS (ZBW)
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The influence of public university library service quality and library brand image on user loyalty
Twum, Kojo Kakra
;
Yalley, Andrews Agya
;
Agyapong, …
- In:
International review on public and non-profit marketing
18
(
2021
)
2
,
pp. 207-227
Persistent link: https://www.econbiz.de/10012545525
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2
Achieving university libraries user loyalty through user satisfaction : the role of service quality
Twum, Kojo Kakra
;
Adams, Matilda
;
Budu, Stephen
;
Budu, …
- In:
Journal of marketing for higher education
32
(
2022
)
1
,
pp. 54-72
Persistent link: https://www.econbiz.de/10013277219
Saved in:
3
Determining mobile money service customer satisfaction and continuance usage through service quality
Twum, Kojo Kakra
;
Kosiba, John Paul Basewe
;
Hinson, Robert
- In:
Journal of financial services marketing
28
(
2023
)
1
,
pp. 30-42
Persistent link: https://www.econbiz.de/10014251395
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