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How do price perceptions of different brand types affect shopping value and store loyalty?
Diallo, Mbaye Fall; Coutelle-Brillet, Patricia; … - In: Psychology & marketing 32 (2015) 12, pp. 1133-1147
Persistent link: https://www.econbiz.de/10011411890
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How shopping mall service quality affects customer loyalty across developing countries : the moderation of the cultural context
Diallo, Mbaye Fall; Sall, Fatou Diop; Djelassi, Souad; … - In: Journal of international marketing 26 (2018) 4, pp. 69-84
Persistent link: https://www.econbiz.de/10011964226
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How do cultural factors affect loyalty behaviour in retailing? : the central role of social proximity
Alisara Rungnontarat Charinsarn; Diallo, Mbaye Fall; … - In: International journal of retail and distribution management 51 (2023) 4, pp. 523-545
Persistent link: https://www.econbiz.de/10014281082