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Customer service
Salespeople
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Verkaufspersonal
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Selling
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Verkauf
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Beziehungsmarketing
7
Relationship marketing
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Arbeitsleistung
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Job performance
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Erfolgsfaktor
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Marketing
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Sales
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Absatz
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B-to-B-Marketing
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Brand image
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Business-to-business marketing
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Intrinsic motivation
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Leistungsmotivation
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Markenimage
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New product development
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Performance measurement
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Performance-Messung
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Personal selling
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Produktentwicklung
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Work behaviour
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Ambidextrous organization
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Anforderungsprofil
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Betriebliche Wertschöpfung
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Competition
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Consumer behaviour
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Cross-functional coordination
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Customer satisfaction
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Einzelhandel
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Interface management
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Hughes, Douglas E.
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Le Bon, Joël
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Ogilvie, Jessica L.
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Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of service research
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ECONIS (ZBW)
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The dilemma of outsourced customer service and care : research propositions from a transaction cost perspective
Le Bon, Joël
;
Hughes, Douglas E.
- In:
Industrial marketing management : the international …
38
(
2009
)
4
,
pp. 404-410
Persistent link: https://www.econbiz.de/10003865353
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2
When sales becomes service : the evolution of the professional selling role and an organic model of frontline ambidexterity
Hughes, Douglas E.
;
Ogilvie, Jessica L.
- In:
Journal of service research
23
(
2020
)
1
,
pp. 22-32
Persistent link: https://www.econbiz.de/10012183577
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