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Customer value
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Journal of consumer behaviour : an international research review
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Journal of the Academy of Marketing Science
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ECONIS (ZBW)
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Individual differences in consumer value for mass customized products
Hunt, David M.
;
Radford, Scott K.
;
Evans, Kenneth R.
- In:
Journal of consumer behaviour : an international …
12
(
2013
)
4
,
pp. 327-336
Persistent link: https://www.econbiz.de/10009780513
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The effects of customer participation in co-created service recovery
Dong, Beibei
;
Evans, Kenneth R.
;
Zou, Shaoming
- In:
Journal of the Academy of Marketing Science
36
(
2008
)
1
,
pp. 123-137
Persistent link: https://www.econbiz.de/10003679924
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