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~subject:"Customer value"
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Pricing capabilities : the des...
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Customer value
Pricing strategy
80
Preismanagement
77
Pricing
26
B-to-B-Marketing
20
Business-to-business marketing
20
Firm performance
19
Unternehmenserfolg
18
Kundenwert
13
Betriebliche Wertschöpfung
11
Value creation
11
Competitive advantage
10
Organisatorischer Wandel
10
Organizational change
10
Führungskräfte
9
Managers
9
Theorie
9
Theory
9
Wettbewerbsvorteil
9
Strategic management
8
Strategisches Management
8
USA
8
United States
8
Value-based pricing
8
Preispolitik
7
Erfolgsfaktor
6
Innovation
6
Lieferantenmanagement
6
Resource-based view
6
Supplier relationship management
6
Befragung
5
Interview
5
Performance
5
Ressourcenorientierter Ansatz
5
Return on Investment
5
Return on investment
5
Revenue management
5
Revenue-Management
5
Selling
5
Verkauf
5
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Undetermined
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9
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5
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5
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3
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3
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Language
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English
13
Author
All
Hinterhuber, Andreas
10
Liozu, Stephan
6
Keränen, Joona
1
Liozu, Stephan M.
1
Snelgrove, Todd C.
1
Published in...
All
Journal of revenue and pricing management
3
Creating and managing superior customer value
2
Industrial marketing management : the international journal for industrial and high-tech firms
1
Innovation in pricing : contemporary theories and best practices
1
Journal of business research : JBR
1
Marketing-mix strategies - distribution strategy and pricing strategy
1
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ECONIS (ZBW)
13
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1
Thoughts: premium pricing in B2C and B2B
Hinterhuber, Andreas
;
Liozu, Stephan
- In:
Journal of revenue and pricing management
17
(
2018
)
4
,
pp. 301-305
Persistent link: https://www.econbiz.de/10011922706
Saved in:
2
Innovation in pricing : contemporary theories and best practices
Hinterhuber, Andreas
(
ed.
);
Liozu, Stephan
(
ed.
)
-
2018
-
Second edition
Persistent link: https://www.econbiz.de/10013547377
Saved in:
3
Innovation in pricing : contemporary theories and best practices
Hinterhuber, Andreas
(
ed.
);
Liozu, Stephan
(
ed.
)
-
2018
-
Second edition.
Persistent link: https://www.econbiz.de/10013181115
Saved in:
4
Editorial: Strategic B2B pricing
Hinterhuber, Andreas
;
Liozu, Stephan M.
- In:
Journal of revenue and pricing management
11
(
2012
)
1
,
pp. 1-3
Persistent link: https://www.econbiz.de/10009561188
Saved in:
5
Towards value-based pricing : an integrative framework for decision making
Hinterhuber, Andreas
-
2009
Persistent link: https://www.econbiz.de/10003836526
Saved in:
6
Value delivery and value-based pricing in industrial markets
Hinterhuber, Andreas
- In:
Creating and managing superior customer value
,
(pp. 381-448)
.
2009
Persistent link: https://www.econbiz.de/10003826502
Saved in:
7
Value quantification capabilities in industrial markets
Hinterhuber, Andreas
- In:
Journal of business research : JBR
76
(
2017
),
pp. 163-178
Persistent link: https://www.econbiz.de/10011713611
Saved in:
8
Implementing pricing strategies
Hinterhuber, Andreas
- In:
Journal of revenue and pricing management
17
(
2018
)
1
,
pp. 1-2
Persistent link: https://www.econbiz.de/10011875159
Saved in:
9
How a vice president of value can drive profits in B2B
Snelgrove, Todd C.
(
interviewee
); …
- In:
Innovation in pricing : contemporary theories and best …
,
(pp. 123-136)
.
2018
Persistent link: https://www.econbiz.de/10011713259
Saved in:
10
Value mindset : accelerate your value transformation by changing your mindset
Liozu, Stephan
-
2017
-
First printing
Persistent link: https://www.econbiz.de/10011913583
Saved in:
1
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