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Relationship characteristics and cash flow variability : implications for satisfaction, loyalty, and customer portfolio management
Tarasi, Crina O.; Bolton, Ruth N.; Gustafsson, Anders; … - In: Journal of service research : JSR 16 (2013) 2, pp. 121-137
Persistent link: https://www.econbiz.de/10009774895
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Making value co-creation a reality : exploring the co-creative value processes in customer-salesperson interaction
Baumann, Jasmin; Le Meunier-FitzHugh, Kenneth - In: Journal of marketing management : MM 31 (2015) 3/4, pp. 289-316
Persistent link: https://www.econbiz.de/10010512567
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Trust in cross-cultural b2b financial service relationships : the role of shared values
Houjeir, Roudaina; Brennan, Ross - In: Journal of financial services marketing : JFSM 21 (2016) 2, pp. 90-102
Persistent link: https://www.econbiz.de/10011537492
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Perceived value, reputation, trust, and switching costs as determinants of customer retention
Milan, Gabriel Sperandio; Eberle, Luciene; Bebber, Suélen - In: Journal of relationship marketing : innovations & … 14 (2015) 2, pp. 109-123
Persistent link: https://www.econbiz.de/10011304645
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The relational context of creating customer portfolio analyses
Rudawska, Edyta - In: Acta scientiarum polonorum / Oeconomia : czasopismo … 14 (2015) 2, pp. 143-152
Persistent link: https://www.econbiz.de/10011339363
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Advanced customer analytics : strategic value through integration of relationship-oriented big data
Kitchens, Brent; Dobolyi, David; Li, Jingjing; Abbasi, Ahmed - In: Journal of management information systems : JMIS 35 (2018) 2, pp. 540-574
Persistent link: https://www.econbiz.de/10011885766
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Socio-economic value co-creation and sports tourism : evidence from Tasmania
Shams, S. M. Riad; Lombardi, Rosa - In: World review of entrepreneurship, management and … 12 (2016) 2/3, pp. 218-238
Persistent link: https://www.econbiz.de/10011573307
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Creating superior customer value in the now economy
Weinstein, Art - In: Journal of creating value 6 (2020) 1, pp. 20-33
Persistent link: https://www.econbiz.de/10014580390
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Factors affecting relationship marketing in creating customer loyalty in the hospital services business
Afifi, Iqbal; Amini, Ahdia - In: ASEAN marketing journal : Association of Southeast … 10 (2018) 2, pp. 91-108
Persistent link: https://www.econbiz.de/10012106926
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The impact of relationship marketing on customer value, satisfaction and loyalty : evidence from banking sector in Indonesia
Djajanto, Ludfi; Afiatin, Yunia; Haris, Zainal Abdul - In: International journal of economic policy in emerging … 12 (2019) 2, pp. 207-214
Persistent link: https://www.econbiz.de/10012104407