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Can Google trends improve your sales forecast?
Boone, Tonya; Ganeshan, Ram; Hicks, Robert L.; Sanders, … - In: Production and operations management : the flagship … 27 (2018) 10, pp. 1770-1774
Persistent link: https://www.econbiz.de/10011970003
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Forecasting sales in the supply chain : consumer analytics in the big data era
Boone, Tonya; Ganeshan, Ram; Jain, Aditya; Sanders, Nada R. - In: International journal of forecasting 35 (2019) 1, pp. 170-180
Persistent link: https://www.econbiz.de/10012300601
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Introduction to the special issue on perspectives on big data
Singhal, Kalyan; Feng, Qi; Ganeshan, Ram; Sanders, Nada R. - In: Production and operations management : the flagship … 27 (2018) 9, pp. 1639-1641
Persistent link: https://www.econbiz.de/10011969933