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Brandscapes of control? : surveillance, marketing and the co-construction of subjectivity and space in neo-liberal capitalism
Wood, David Murakami; Ball, Kirstie - In: Marketing theory 13 (2012) 1, pp. 47-67
Persistent link: https://www.econbiz.de/10009740424
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Sowing the seeds of value? : persuasive practices and the embedding of big data analytics
Hughes, Jeffrey; Ball, Kirstie - In: Technological forecasting & social change : an … 161 (2020), pp. 1-12
Persistent link: https://www.econbiz.de/10012523472
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Big data, big decisions : the impact of big data on board level decision-making
Merendino, Alessandro; Dibb, Sally; Meadows, Maureen; … - In: Journal of business research : JBR 93 (2018), pp. 67-78
Persistent link: https://www.econbiz.de/10011929041