Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Decision"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Defensive marketing strategies...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Decision
Consumer behaviour
8
Theorie
8
Theory
8
Konsumentenverhalten
7
Beziehungsmarketing
5
Firm performance
5
Marketing
5
Relationship marketing
5
Simulation
5
Unternehmenserfolg
5
Competitive strategy
4
Strategic management
4
Strategisches Management
4
Competitive advantage
3
Dynamic capabilities
3
Dynamische Kompetenzen
3
Imitation strategy
3
Imitationsstrategie
3
Marketing management
3
Marketingmanagement
3
Modelling
3
New product development
3
Organisatorischer Wandel
3
Organizational change
3
Product design
3
Produktgestaltung
3
Resource-based view
3
Ressourcenorientierter Ansatz
3
Services marketing
3
Technischer Fortschritt
3
Technological change
3
USA
3
Welt
3
Wettbewerbsstrategie
3
Wettbewerbsvorteil
3
World
3
Business Administration
2
Customer preference
2
Dienstleistungsinnovation
2
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
2
Author
All
Hadjinicola, George C.
1
Kumar, K. Ravi
1
Loomba, Arvinder P. S.
1
Sudharshan, Devanathan
1
Published in...
All
International journal of operations and quantitative management : IJOQM
1
Marketing in customer technology environments : prospective customers and magical worlds
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
A heuristic for marketing-production decisions in industrial channels of distribution
Kumar, K. Ravi
;
Loomba, Arvinder P. S.
;
Hadjinicola, …
- In:
International journal of operations and quantitative …
15
(
2009
)
3
,
pp. 207-221
Persistent link: https://www.econbiz.de/10003952037
Saved in:
2
Chapter 2 Customer Information Processing and Decision-making in CTEs
Sudharshan, Devanathan
- In:
Marketing in customer technology environments : …
,
(pp. 17-47)
.
2020
Persistent link: https://www.econbiz.de/10015089258
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
