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Decomposing the Utility of Complex Alternatives from Mental Representations of Decisions

Dellaert, Benedict G. C. - 2015

We introduce a utility theory-based model of consumers' mental representation of attributes and benefits in decisions between complex alternatives. The model relies on the fact that there are cognitive costs and gains to activating additional decision components in mental representations. The...

Persistent link: https://www.econbiz.de/10013028772

Tilburg Symposium on psychology and economics : games and decisions

Handgraaf, Michel J. J. (contributor); … - In: Journal of economic psychology : research in economic … 26 (2005) 3, pp. 385-468

Persistent link: https://www.econbiz.de/10002853222

Fear and loathing no more : the emergence of collaboration between economists and psychologists

Handgraaf, Michel J. J.; Raaij, Willem Fred van - In: Journal of economic psychology : research in economic … 26 (2005) 3, pp. 387-391

Persistent link: https://www.econbiz.de/10002853243

Advances in economic psychology

Antonides, Gerrit (ed.); Raaij, Willem Fred van (contributor) - 1997

Persistent link: https://www.econbiz.de/10013491192

The benefits of joint and separate financial management of couples

Raaij, Willem Fred van; Antonides, Gerrit; Groot, I. … - In: Journal of economic psychology : research in economic … 80 (2020), pp. 1-11

Persistent link: https://www.econbiz.de/10012433351