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More or less : a model and empirical evidence on preferences for under- and overpayment in trade-in transactions
Kim, Jungkeun
;
Rao, Raghunath Singh
;
Kim, Kyeongheui
; …
- In:
Journal of marketing research : JMR
48
(
2011
)
1
,
pp. 157-171
Persistent link: https://www.econbiz.de/10008858630
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