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~subject:"Decision under uncertainty"
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Decision under uncertainty
Consumer behaviour
69
Konsumentenverhalten
69
Decision
24
Entscheidung
24
Theorie
21
Theory
21
Experiment
14
Emotion
9
Intertemporal choice
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Intertemporale Entscheidung
9
Präferenztheorie
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Theory of preferences
9
Decision theory
7
Entscheidungstheorie
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Markenartikel
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Marktforschung
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Brand
6
Cognition
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Kognition
6
Market research
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Simulation
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Celebrity endorsement
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Celebrity-Werbung
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Personality psychology
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Persönlichkeitspsychologie
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Verbraucher
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Brand management
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Entscheidung unter Unsicherheit
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Markenführung
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Charity
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Discounting
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Diskontierung
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Distribution channel
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Fundraising
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Gesundheit
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Health
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Kaufentscheidung
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Purchase decision
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Social relations
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English
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Zauberman, Gal
4
Feinberg, Fred M.
2
Hutchinson, J. W.
2
Meyer, Robert J.
2
Salisbury, Linda Court
2
Ariely, Dan
1
Carmon, Ziv
1
Parker, Jeffrey R.
1
Ratner, Rebecca K.
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Schrift, Rom Y.
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Soman, Dilip
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Srna, Shalena
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Marketing science
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Marketing letters : a journal of research in marketing
1
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ECONIS (ZBW)
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On the interpretation of temporal inflation parameters in stochastic models of judgment and choice
Hutchinson, J. W.
;
Zauberman, Gal
;
Meyer, Robert J.
- In:
Marketing science
29
(
2010
)
1
,
pp. 23-31
Persistent link: https://www.econbiz.de/10003973159
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2
Temporal stochastic inflation in choice-based research
Salisbury, Linda Court
;
Feinberg, Fred M.
- In:
Marketing science
29
(
2010
)
1
,
pp. 32-39
Persistent link: https://www.econbiz.de/10003973162
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3
How behavioral decision research can enhance consumer welfare : from freedom of choice to paternalistic intervention
Ratner, Rebecca K.
;
Soman, Dilip
;
Zauberman, Gal
; …
- In:
Marketing letters : a journal of research in marketing
19
(
2008
)
3/4
,
pp. 383-397
Persistent link: https://www.econbiz.de/10003774421
Saved in:
4
Multistage decision processes : the impact of attribute order on how consumers mentally represent their choice
Schrift, Rom Y.
;
Parker, Jeffrey R.
;
Zauberman, Gal
; …
- In:
Journal of consumer research : JCR ; an …
44
(
2018
)
6
,
pp. 1307-1324
Persistent link: https://www.econbiz.de/10011844193
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