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~subject:"Decision under uncertainty"
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Decision under uncertainty
Firm performance
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Unternehmenserfolg
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Theory
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Consumer behaviour
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Entscheidung unter Unsicherheit
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Taiwan
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Brand image
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Free gift
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Führungskräfte
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Inaction inertia
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Ressourcenorientierter Ansatz
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Risk aversion
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Liu, Hsin-Hsien
3
Liu, Hsin-hsien
3
Chang, Chung-Chau
1
Chang, Jung-Hua
1
Chou, Hsuan-Yi
1
Colman, Andrew M.
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Journal of behavioral decision making
2
Asia Pacific journal of marketing and logistics
1
Journal of economic psychology : research in economic psychology and behavioral economics
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Marketing letters : a journal of research in marketing
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Psychology & marketing
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ECONIS (ZBW)
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1
Task formats and ambiguity aversion
Liu, Hsin-hsien
- In:
Journal of behavioral decision making
24
(
2011
)
3
,
pp. 315-330
Persistent link: https://www.econbiz.de/10009241989
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2
Impact of regulatory focus on ambiguity aversion
Liu, Hsin-hsien
- In:
Journal of behavioral decision making
24
(
2011
)
4
,
pp. 412-430
Persistent link: https://www.econbiz.de/10009357342
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3
Ambiguity aversion in the long run : repeated decisions under risk and uncertainty
Liu, Hsin-hsien
;
Colman, Andrew M.
- In:
Journal of economic psychology : research in economic …
30
(
2009
)
3
,
pp. 277-284
Persistent link: https://www.econbiz.de/10003855600
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4
Information format-option characteristics compatibility and the compromise effect
Chang, Chung-Chau
;
Liu, Hsin-Hsien
- In:
Psychology & marketing
25
(
2008
)
9
,
pp. 881-900
Persistent link: https://www.econbiz.de/10003750006
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5
Relationship type, perceived trust, and ambiguity aversion
Liu, Hsin-Hsien
;
Chang, Jung-Hua
- In:
Marketing letters : a journal of research in marketing
28
(
2017
)
2
,
pp. 255-266
Persistent link: https://www.econbiz.de/10011675169
Saved in:
6
Effects of quantity promotional frames on inaction inertia
Liu, Hsin-Hsien
;
Chou, Hsuan-Yi
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
7
,
pp. 1416-1435
Persistent link: https://www.econbiz.de/10013391095
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