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Twenty years on - retailer advertising during and since the fall of the Soviet Union : Tallinna Kaubamaja, "Estonia's Department Store"
McKenzie, Brent - In: Handbook of research on international advertising, (pp. 179-197). 2012
Persistent link: https://www.econbiz.de/10009513925
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From communism to capitalism : Tallinna Kaubamaja - Estonia's department store
McKenzie, Brent - In: History of retailing and consumption 7 (2021) 1, pp. 57-78
Persistent link: https://www.econbiz.de/10012693762
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Retail strategy and policy in Russia
McKenzie, Brent; Dukeov, Igor - In: Retailing in emerging markets : a policy and strategy …, (pp. 176-199). 2015
Persistent link: https://www.econbiz.de/10010426414
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Department store shopping behaviour in Estonia and Latvia : a comparative study
McKenzie, Brent - In: The European retail digest : the authoritative guide to … 54 (2007/08), pp. 25-31
Persistent link: https://www.econbiz.de/10003530260