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I'd like to buy the world a coke : consumptionscapes of the "less affluent world"
Ger, Güliz - In: Journal of consumer policy : consumer issues in law, … 19 (1996) 3, pp. 271-304
Persistent link: https://www.econbiz.de/10001214761
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The scalar politics of difference : researching consumption and marketing outside the west
Sandıkçı, Özlem - In: Marketing theory 22 (2022) 2, pp. 135-153
Persistent link: https://www.econbiz.de/10013257602