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~subject:"Dienstleistung"
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Dienstleistung
Innovation
31
Beziehungsmarketing
17
Consumer behaviour
17
Relationship marketing
17
Konsumentenverhalten
16
New product development
16
Produktentwicklung
16
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Social Web
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Einzelhandel
6
Innovation management
6
Innovationsmanagement
6
Marketing
6
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6
Marketingmanagement
6
Marktforschung
6
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6
Musikwirtschaft
6
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Parasuraman, A.
12
Berry, Leonard L.
8
Zeithaml, Valarie A.
5
Bowen, David E.
2
Edvardsson, Bo
2
Ordanini, Andrea
2
Andreassen, Tor Wallin
1
Bateson, John E. G.
1
Bitner, Mary Jo
1
Brown, Stephen Walter
1
Chase, Richard B.
1
Colurcio, Maria
1
Eisingerich, Andreas B
1
Fisk, Raymond P.
1
Grönroos, Christian
1
Kristensson, Per
1
Lervik-Olsen, Line
1
McColl-Kennedy, Janet R.
1
Miceli, Lucia
1
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1
Patrício, Lia
1
Pizzetti, Marta
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Rubera, Gaia
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Schneider, Benjamin
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Seifert, Matthias
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Journal of service management
3
Journal of service research : JSR
3
Journal of marketing
1
Journal of retailing
1
Marketing-mix strategies - product strategy and promotion strategy
1
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ECONIS (ZBW)
11
USB Cologne (EcoSocSci)
2
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1
Crowd-funding : transforming customers into investors through innovative service platforms
Ordanini, Andrea
;
Miceli, Lucia
;
Pizzetti, Marta
; …
- In:
Journal of service management
22
(
2011
)
4
,
pp. 443-470
Persistent link: https://www.econbiz.de/10009304741
Saved in:
2
Service innovation viewed through a service-dominant logic lens : a conceptual framework and empirical analysis
Ordanini, Andrea
;
Parasuraman, A.
- In:
Journal of service research : JSR
14
(
2011
)
1
,
pp. 3-23
Persistent link: https://www.econbiz.de/10008826890
Saved in:
3
Managing service innovation and interorganizational relationships for firm performance : to commit or diversify?
Eisingerich, Andreas B
;
Rubera, Gaia
;
Seifert, Matthias
- In:
Journal of service research : JSR
11
(
2008/09
)
4
,
pp. 344-356
Persistent link: https://www.econbiz.de/10003853557
Saved in:
4
Service-Marketing
Berry, Leonard L.
;
Parasuraman, A.
-
1992
Persistent link: https://www.econbiz.de/10004137302
Saved in:
5
Delivering quality service : balancing customer perceptions and expectations
Zeithaml, Valarie A.
;
Parasuraman, A.
;
Berry, Leonard L.
-
1990
Persistent link: https://www.econbiz.de/10004076032
Saved in:
6
Communication and control processes in the delivery of service quality
Zeithaml, Valarie A.
- In:
Journal of marketing
52
(
1988
)
2
,
pp. 35-48
Persistent link: https://www.econbiz.de/10001055294
Saved in:
7
SERVQUAL: a multiple-item scale for measuring consumer perceptions of service quality
Parasuraman, A.
- In:
Journal of retailing
64
(
1988
)
1
,
pp. 12-37
Persistent link: https://www.econbiz.de/10001056853
Saved in:
8
Service-Marketing : [Wettbewerbsvorsprung durch erstklassige Qualität]
Berry, Leonard L.
-
1992
Persistent link: https://www.econbiz.de/10000336291
Saved in:
9
Delivering quality service : balancing customer perceptions and expectations
Zeithaml, Valarie A.
;
Parasuraman, A.
;
Berry, Leonard L.
-
1990
Persistent link: https://www.econbiz.de/10000083054
Saved in:
10
Learning from the pioneering founders of the service research field
Bowen, David E.
;
Fisk, Raymond P.
;
Bateson, John E. G.
; …
- In:
Journal of service management
34
(
2023
)
4
,
pp. 605-630
Persistent link: https://www.econbiz.de/10014338196
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