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Hardly any other sector has seen as many drastic changes as the banking industry. Above all, strong declines in … economic effects of service excellence on the German banking market. In doing so, it evaluates a total of four dimensions with …
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This Handbook presents the state of the art in the scientific field of experience economy studies. It offers a rich and varied collection of contributions that discuss different issues of crucial importance for our understanding of the experience economy. Each chapter reflects diverse scientific...
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