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~subject:"Dienstleistungsqualität"
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Dienstleistungsqualität
Beziehungsmarketing
18
Relationship marketing
18
Consumer behaviour
17
Konsumentenverhalten
15
Dienstleistung
12
Innovation
10
Service quality
10
USA
10
Product quality
8
Produktqualität
8
Services
8
Services marketing
7
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7
Dienstleistungsmarketing
6
Einzelhandel
6
Retail trade
6
Customer experience
5
Customer satisfaction
5
Dienstleistungssektor
5
Kundenzufriedenheit
5
Brand management
4
Email marketing
4
Internet marketing
4
Markenführung
4
Marketing
4
Marktforschung
4
Measurement
4
Messung
4
Online-Marketing
4
Service industry
4
Social Web
4
Social media
4
Social web
4
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Theory
4
Customer service
3
E-commerce
3
Electronic Commerce
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Parasuraman, A.
9
Zeithaml, Valarie A.
4
Berry, Leonard L.
3
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1
Bitner, Mary Jo
1
Bowen, David E.
1
Brown, Stephen Walter
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Chase, Richard B.
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Colm, Laura
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Edvardsson, Bo
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Fisk, Raymond P.
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Grönroos, Christian
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Hsieh, J. J. Po-an
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Kaltcheva, Velitchka D.
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Malhotra, Arvind
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Ordanini, Andrea
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Rai, Arun
1
Schneider, Benjamin
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Sharma, Piyush
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Journal of service research : JSR
2
Handbook of marketing
1
International journal of quality and service sciences
1
Journal of business research : JBR
1
Journal of service management
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MSI reports : working paper series
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ECONIS (ZBW)
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1
Do customer relationships mitigate or amplify failure responses?
Kaltcheva, Velitchka D.
;
Winsor, Robert D.
;
Parasuraman, A.
- In:
Journal of business research : JBR
66
(
2013
)
4
,
pp. 525-532
Persistent link: https://www.econbiz.de/10009724760
Saved in:
2
Service productivity, quality and innovation : implications for service-design practice and research
Parasuraman, A.
- In:
International journal of quality and service sciences
2
(
2010
)
3
,
pp. 277-286
Persistent link: https://www.econbiz.de/10008758771
Saved in:
3
Servqual: a multiple-item scale for measuring customer perceptions of service quality
Parasuraman, A.
;
Zeithaml, Valarie A.
;
Berry, Leonard L.
-
1986
Persistent link: https://www.econbiz.de/10000767760
Saved in:
4
Moving forward in service quality research : measuring different customer-expectation levels, comparing alternative scales, and examining the performance-behavioral intentions link
Parasuraman, A.
;
Zeithaml, Valarie A.
;
Berry, Leonard L.
-
1994
Persistent link: https://www.econbiz.de/10000896544
Saved in:
5
E-S-Qual : a multiple-item scale for assessing electronic service quality ; Report No. 04-112
Parasuraman, A.
;
Zeithaml, Valarie A.
;
Malhotra, Arvind
- In:
MSI reports : working paper series
(
2004
)
3
,
pp. 3-25
Persistent link: https://www.econbiz.de/10002566757
Saved in:
6
Learning from the pioneering founders of the service research field
Bowen, David E.
;
Fisk, Raymond P.
;
Bateson, John E. G.
; …
- In:
Journal of service management
34
(
2023
)
4
,
pp. 605-630
Persistent link: https://www.econbiz.de/10014338196
Saved in:
7
Understanding and improving service quality: a literature review and research agenda
Parasuraman, A.
;
Zeithaml, Valerie A.
- In:
Handbook of marketing
,
(pp. 339-367)
.
2006
Persistent link: https://www.econbiz.de/10003335139
Saved in:
8
When service customers do not consume in isolation : a typology of customer copresence influence modes (CCIMs)
Colm, Laura
;
Ordanini, Andrea
;
Parasuraman, A.
- In:
Journal of service research : JSR
20
(
2017
)
3
,
pp. 223-239
Persistent link: https://www.econbiz.de/10011736753
Saved in:
9
Exploring the zone of tolerance for internal customers in IT-enabled call centers
Hsieh, J. J. Po-an
;
Sharma, Piyush
;
Rai, Arun
; …
- In:
Journal of service research : JSR
16
(
2013
)
3
,
pp. 277-294
Persistent link: https://www.econbiz.de/10009782145
Saved in:
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