Narrow search
Showing 1 - 4 of 4
Cover Image
From disruption to absorptive capacity : the life cycle of digital marketing innovation for luxury businesses
Faheem Uddin Syed; Vianello, Diletta; Kvítková, Zuzana; … - In: Digital Transformation for Fashion and Luxury Brands : …, (pp. 67-89). 2024
Persistent link: https://www.econbiz.de/10014529065
Cover Image
A comprehensive examination of digital retailing : a text-mining review and research agenda
Schweiger, Elisa B.; Vannucci, Virginia; Mazzoli, Valentina - In: Journal of retailing 100 (2024) 4, pp. 635-655
Persistent link: https://www.econbiz.de/10015164568
Cover Image
"Connected we stand, disconnected we fall". : Analyzing the importance of digital platforms in transnational supply chain management
Marrucci, Anna; Rialti, Riccardo; Donvito, Raffaele; … - 2024
Persistent link: https://www.econbiz.de/10015375385
Cover Image
Fashion and the metaverse : implications for consumers and firms
Donvito, Raffaele; Acuti, Diletta; Song, Sanga - In: Journal of global fashion marketing : JGfM 15 (2024) 1, pp. 1-5
Persistent link: https://www.econbiz.de/10014529893