Showing 1 - 4 of 4
in marketing. The first essay discusses the issue of endogeneity of market share and price in logit models and provides a …
Persistent link: https://www.econbiz.de/10009450661
Please contact William Allender (William.Allender@asu.edu) for a copy of the manuscript that goes with this poster.
Persistent link: https://www.econbiz.de/10010881141
Store brands are thought to improve a retailer's position relative to leading brand manufacturers and to reduce retail prices. Steiner (2004) offers a characterization of typical industry structures by considering the relationship between interbrand and intrabrand elasticities. We estimate a...
Persistent link: https://www.econbiz.de/10010914225
‘Healthier food product’ has experienced a rapid growth rate in recent years in U.S. because of the increasing consumer demand for healthier and environmental friendlier lifestyle. This analysis is looking for price discrimination evidences by comparing price cost margins of regular food...
Persistent link: https://www.econbiz.de/10009020713