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Latent class conjoint choice models : a guide for model selection, estimation, validation, and interpretation of results
Paetz, Friederike; Hein, Maren; Kurz, Peter; Steiner, … - In: Marketing : ZFP ; journal of research and management 41 (2019) 4, pp. 3-20
Persistent link: https://www.econbiz.de/10012149198
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Analyzing the capabilities of the HB logit model for choice-based conjoint analysis : a simulation study
Hein, Maren; Kurz, Peter; Steiner, Winfried J. - In: Journal of business economics : JBE 90 (2020) 1, pp. 1-36
Persistent link: https://www.econbiz.de/10012207109
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Multimodal preference heterogeneity in choice-based conjoint analysis : a simulation study
Goeken, Nils; Kurz, Peter; Steiner, Winfried J. - In: Journal of business economics : JBE 94 (2024) 1, pp. 137-185
Persistent link: https://www.econbiz.de/10014494374
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Using hierarchical Bayes draws for improving shares of choice predictions in conjoint simulations : a study based on conjoint choice data
Hein, Maren; Goeken, Nils; Kurz, Peter; Steiner, Winfried J. - In: European journal of operational research : EJOR 297 (2022) 2, pp. 630-651
Persistent link: https://www.econbiz.de/10013259868