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Diskurstheorie
Discourse theory
5
Communication
3
Kommunikation
3
Public relations
3
Öffentlichkeitsarbeit
3
Corporate reputation
2
Firmenimage
2
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1927-1995
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Accenture <New York, NY>
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Advertising
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Corporate Communication
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Diskursanalyse
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Enterprise
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Garzone, Giuliana
5
Gotti, Maurizio
2
Giordano, Walter
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DICOEN <5, 2009, Mailand>
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Discourse, communication and the enterprise : genres and trends : [a selection of papers originally presented at the Fifth Conference on Discourse, Communication and the Enterprise (DICOEN V) held in Milan in September 2009]
2
Discourse, identities and genres in corporate communication : sponsorship, advertising and organizational communication
1
Linguistic insights : li ; studies in language and communication
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ECONIS (ZBW)
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Genre variation in tobacco advertising
Garzone, Giuliana
- In:
Discourse, communication and the enterprise : genres …
,
(pp. 343-370)
.
2011
Persistent link: https://www.econbiz.de/10009011224
Saved in:
2
Multiple sponsorships and advertising in the discursive construction of corporate identity
Garzone, Giuliana
- In:
Discourse, identities and genres in corporate …
,
(pp. 51-74)
.
2010
Persistent link: https://www.econbiz.de/10009013076
Saved in:
3
Discourse, communication and the enterprise : genres and trends : [a selection of papers originally presented at the Fifth Conference on Discourse, Communication and the Enterprise (DICOEN V) held in Milan in September 2009]
Garzone, Giuliana
(
contributor
);
Gotti, Maurizio
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009009758
Saved in:
4
Discourse, communication and the enterprise : an introduction
Garzone, Giuliana
;
Gotti, Maurizio
- In:
Discourse, communication and the enterprise : genres …
,
(pp. 7-26)
.
2011
Persistent link: https://www.econbiz.de/10009010738
Saved in:
5
Discourse, communication and the enterprise : where business meets discourse
Garzone, Giuliana
(
ed.
);
Giordano, Walter
(
ed.
)
-
2018
Persistent link: https://www.econbiz.de/10011849811
Saved in:
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