In February 2016, BBC Three became the first television channel in the world to close its linear broadcasting operation and instead prioritise offering its programming on-demand, via the internet. Two Danish channels – both also youth-focused – followed in January 2020 for the same reason:...

Contemporary corporate discourse asserts that viewers have a high degree of control over what they watch on video-on-demand (VOD) platforms, echoing early academic assumptions about online users’ autonomy. Such beliefs are now being interrogated, an endeavour this study continues by analysing...