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Asia Pacific journal of marketing and logistics
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International journal of retail & distribution management
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Webrooming behaviour : a conceptual framework
Aror, Sourabh
;
Sahney, Sangeeta
- In:
International journal of retail & distribution management
45
(
2017
)
7/8
,
pp. 762-781
Persistent link: https://www.econbiz.de/10011775712
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Understanding consumer's showrooming behaviour : extending the theory of planned behaviour
Arora, Sourabh
;
Singha, Kunal
;
Sahney, Sangeeta
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
2
,
pp. 409-431
Persistent link: https://www.econbiz.de/10011636621
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